Media Intelligence for Advertising Agencies

You need to know the trends and new developments happening in your client’s competitive environment. You need to know what the competition is advertising and how much they are spending. And you need to quickly deliver the analyses to your clients and colleagues to stay ahead of the competition. Whether you are pitching new business or tracking the latest ad activity for your client’s business, you need reliable, expert intelligence at your fingertips.

As the leading provider of strategic advertising and marketing information, TNS Media Intelligence understands your needs and delivers competitive information – both up-to-the minute and historical – that is customized to work best for you.

Products for advertising agencies:

StradegyTM

The premier source for competitive multi-media expenditure and occurrence information, Stradegy provides the widest view of 19-media, National and local market view of the advertising marketplace.

Ad$penderTM

Delivering advertising expenditure information on millions of brands across 18-media, Ad$pender helps you quickly focus on the activity in your competitive market.

BVS (Broadcast Verification Services)

Utilizing the most advanced technologies to monitor your television and radio spots, Broadcast Verification Services delivers accurate and timely proof that your media schedule aired as planned.

Local Cable

TNS Media Intelligence is the first to offer syndicated tracking of local cable advertising in Boston and San Francisco.

Evaliant ServicesTM

With the competitive intelligence of Evaliant Services, you can access in-depth online advertising intelligence on brands across thousands of web sites within the U.S. and Canada.

AdScopeTM

AdScope is the first all-digital ad identification and retrieval system for high quality, multi-media creatives. Built on TNS Media Intelligence’s powerful, proprietary ad monitoring technology, AdScope seamlessly integrates ad occurrence and expenditure data for each creative – all from a single, trusted source. If staying on top of your competitors’ every move is critical to your success, AdScope is your new “must have.”

AdDetectorTM

Competitive television creative intelligence, delivered within 24-72 hours of airing. AdDetector alerts you to your competitor's new commercials and lets you see them in full-motion color, with a full complement of information from program and occurrence detail to historic trends and more.

AdFlashTM

A companion to AdDetector, AdFlash delivers breaking creative within 3-12 hours of airing.

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Custom Solutions

When your media intelligence needs expand beyond TNS Media Intelligence’s core product offerings, our Custom Solutions Group can provide you the ability to understand your competitive landscape - your way. From made-to-order data feeds and databases to customized competitive sets, enhanced classifications and more, Custom Solutions lets you build media intelligence to your own specifications, with all the customized detail and versatility that you need. For information about Custom Solutions, contact your nearest TNS Media Intelligence sales office.
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Other Opportunities

TNS Media Intelligence provides a broad suite of products. Click here to view the entire list.